PRO FORMA FINANCIAL ASSUMPTIONS
AXO Shredders Ltd has prepared a pro-forma financial plan that would represent a typical start up operation. It should be noted, however, that this business plan should be used as a starting point only.
Assumptions will vary from region to region, and operator to operator, depending upon the geography, the business climate, the competitive environment, etc. Some operators start off with a couple of key clients and require little ongoing marketing, while others may decide on an intensive marketing campaign in order to build the business quickly.
Some operators may be production orientated and spend time working the truck, while others may be sales and marketing orientated and spend their time selling. The mobile shredding companies that grow quickest have a constant focus on sales, develop relationships with companies that can help promote their service or can provide sales lead information and who have a well designed website and simple, clear marketing brochures.
AXO is able to offer considerable advice in this area and can also offer marketing brochures and website design assistance. We recommend that you do your own financial plan and have it reviewed by your financial advisor. AXO Shredders personnel will be happy to comment on your ideas. The primary assumptions that have been made when constructing the business pro forma are listed below: