New to Shredding
Is my market big enough?
  1. What is Mobile Document Shredding Industry
  2. Type of documents?
  3. Who are shredding services users?
  4. What other materials can be shredded for profit?
  5. Why is mobile document shredding a good business?
  6. Will there be a demand for the service in my marke
  7. Is my market big enough?
  8. Low Growth High Growth Models
  9. Equipment required to establish
  10. Staff required to operate
  11. Service pricing
  12. Waste Paper Recycling
  13. Market strategies
  14. Finding out more



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Is my market big enough?

This depends on factor such as competition and on the number of business in the catchment area. Because each area has unique factors, one method of determining viability is to decide on how many fully booked trucks you require then through market research determine how many customers would be required to generate this level of volume. Some areas will have many large potential customers, so fewer will be required.

Anecdotal evidence suggests that a city with a population of 250,000 or more is quite easily able to support a mobile shredding company. In cities where the service has been on offer for the longes the number of trucks per head of population is the greatest, with Toronto for example having a ratio of approximately one truck per 40,000 population (2.2m population / 55 trucks). In smaller cities the catchments area may be wider and require more traveling between customers, however this is often balanced by less competition and so a greater margin per unit shredded.

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