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Low GrowthA low growth model is often followed in the early stages of the mobile shredding company's life. Under this model the owner of the business is also the operator, answers calls on their cell phone and makes sales. Costs are very low, but growth is restricted. High GrowthThe rapid growth of customer numbers requires a sale focused approach, whereby from as early as possible after establishment salespeople who are charged solely with signing new business are able to contact prospective customers, organise demonstrations, prepare and send proposals and deal with questions and customisation of the service. With a multi-pronged approach of telemarketing, field salespeople working with customers and forming business alliances with companies such as specialist business relocation firms the growth in customer numbers is high. |